A selection of collaterals designed for various events. All were created primarily for web, and the creatives were employed across the Debenhams homepage, TCATs and sales pages, in hero spots, scrolling banners and adspots.
'Spend & Save' Beauty Event Creative
Mobile Hero
Adspot
Drop-down Navigation
Desktop Hero
'Style up your summer' Creative
In addition to designing the lead creative, for eight months I also took charge of the entire company homepage, being responsible for redesigning and adapting imagery for every new event. Examples of how my collateral designs translated into page refreshes can also be seen below.
